Global Blue invests in TOSHI, the last mile delivery solution

  • TOSHI is a fast-growing retail logistics technology company catering to retailers’ demand to bridge the gap between the luxury experience online and in-store.
  • TOSHI’s technology can be enabled seamlessly through e-commerce or in-store platforms, and enables retailers to deliver an elevated customer delivery experience
  • Global Blue has invested in TOSHI as part of its ongoing commitment to expand its omnichannel offering, providing retailers with the best new RetailTech solutions that meet their evolving needs.

Today, Global Blue acquired a minority stake in TOSHI, an innovative and fast-growing new retail logistics technology company. This investment represents another step in the strategic growth of Global Blue’s omnichannel offering to retailers.

TOSHI partners with brands to bring the store to the customer – at home, on demand

In 2021, online luxury sales increased by 27% to reach 62 billion euros, but as this market continues to grow exponentially, luxury retailers face the challenge of matching their online offer with their exclusive in-store experience.

TOSHI bridges this gap with proprietary SaaS technology that enables brands to deliver concierge-like service directly to the customer’s destination of choice. The e-commerce solution seamlessly integrates with all major platforms and the in-store interface can be enabled via an app or integrated into the brand’s existing customer management software.

Once enabled, TOSHI’s intelligent logistics infrastructure can provide a suite of delivery options to customers, including same/designated day, customer-scheduled delivery windows, 30 to 60 minutes, as well as management returns. A network of highly trained assistants can deliver the “in-store” dressing room experience, with services such as Wait and try, try before you buy, size up/size down. and inspire mecreating “upsell” opportunities for the brand and increasing average order value (AOV).

TOSHI uniquely combines logistics capabilities and quality customer service to provide opportunities for inventory optimization, higher conversion rates and improved customer retention. It delivers a customer delivery experience much more in line with luxury brands and customer expectations, and drives key performance metrics, increasing AOV and revenue, while reducing return rates.

TOSHI has established partnerships with many of the world’s leading luxury brands and currently operates in the UK and USA, with plans to expand into Europe (Paris, Milan) and Asia (Hong Kong).

TOSHI joins Global Blue’s RetailTech investment network as part of its omnichannel expansion

Global Blue Ventures – the new entity created by Global Blue to focus on investing in and partnering with third parties that offer best-in-class RetailTech – advised the TOSHI deal.

This investment enhances Global Blue’s portfolio of omnichannel technology solutions that enable luxury retailers to improve their performance and shoppers to improve their experience. TOSHI will join other industry innovators including Yocuda, a leading provider of digital receipts and ZigZag Global, a new e-commerce returns service.

Through this partnership, TOSHI and Global Blue will take advantage of cross-selling opportunities and explore integrations of TOSHI services with Global Blue’s e-commerce tax refund and return services.

As part of the agreement, Tomas Mostany, SVP Strategy & Chief Product Officer at Global Blue, will join TOSHI’s Board of Directors. He commented:

“The rapid expansion of luxury shopping online represents a strong growth opportunity for retail. However, the disconnect between online and physical quality of experience is a challenge for premium brands. TOSHI’s innovative and world-class service offers an ideal solution to this problem. We are very pleased to welcome TOSHI to our RetailTech network and bring its value to Global Blue business partners.

Sojin Lee, Founder and CEO, TOSHI commented:

“We believe that the luxurious last mile experience offered by TOSHI is an integral part of the customer journey. We are very happy to work with Global Blue and join their RetailTech network. This important strategic partnership means we can collaborate with other market-leading innovators and accelerate TOSHI’s international growth to meet the strong demand for our services.

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