Stretch your skincare budget to get high-quality products for less

Recent research has revealed that we are spending more money on skincare than in previous years. Although the average selling prices of women’s skincare products increased by 7% in the first half of 2022, the NPD Group (a US market research company) revealed that sales of prestige women’s skincare increased by 8% year over year. . The same study also found that sales of mid-range skincare products only increased by 4%, indicating that women are opting for higher-end products at a higher price.

Undoubtedly, price increases affect us all, but it is believed that when it comes to skincare, the increased pressure on spending has led people to seek better value for money, larger sizes and more potent formulas that are more cost effective to purchase. The report pointed out that although people are buying less, they are improving their purchases towards those with more innovative formulations. Despite this, I consider it my duty to ensure that you do not waste your money on unnecessary purchases that produce additional waste. With the cost of living rising, it’s important to think about smarter spending and possible savings. Luckily, there are plenty of areas where you can stretch your skincare budget:

Invest in a nourishing daily cleanser

Rather than wasting your hard-earned pennies on multiple trending cleansers that might upset your delicate skin barrier, I recommend finding a nourishing daily cleanser that’s right for your skin type and goals. A good cleanser is essential when it comes to healthy skin, but it doesn’t have to break the bank. CeraVe and La Roche-Posay are brands that offer low-cost formulas that respect the skin. Skingredients PreProbiotic Cleanse Hydrating Cleanser ($29, skingredients.com) is also a good investment. Containing Oligosaccharide – a skin-soothing prebiotic and Gluconolactone – a polyhydroxy acid (PHA) for hydration and gentle exfoliation, a little of this multi-award-winning formula goes a long way, and one tube should have you last three months.

For make-up removal and deep pre-cleansing, the Cleanse Off Mitt (€6.50, theskinnerd.com) is ideal. Just add water and the microfiber material removes makeup and oil from the skin. The even better news? Your Cleanse Off Mitt only needs to be replaced after 3 months!

Splurge with an all-purpose serum

Most of my personal budget is spent on serums, as these are leave-on products that often contain active, hard-working ingredients. Serums provide a concentrated dose of hydration and are often versatile, meaning they can treat and protect at the same time. As a guide, I look for ones that contain vitamin A to rehabilitate the skin, hyaluronic acid to hydrate, and vitamins E and C for antioxidant protection.

Many multi-use serums cost around $30-40 but can cost upwards of $90 in the middle bracket, or even more if you go for ultra-prestigious brands. At a lower price, The ordinary serum with 2% hyaluronic acid and B5 is a popular choice for providing instant hydration while reducing the appearance of fine lines. Investing in an all-purpose serum can often mean you don’t have to buy a moisturizer for extra nourishment. If it’s eye tested (meaning it’s safe to use around the eyes), you can also skip an eye cream, saving you money, time, and hassle. space in your bathroom! Serums containing peptides are great for boosting collagen production, while those containing caffeine and vitamin C in the form of ascorbic acid can brighten and treat dark circles.

Always use high factor FPS

You can save but should never ignore SPF, which exists to protect your skin from harmful UV rays. A daily broad-spectrum SPF is the ultimate anti-aging product. Harmful UVA and UVB rays have been proven to have the greatest accelerating effect on premature skin aging, so applying your SPF, or as I like to call it, your “skin insurance” is essential. ” each morning. Affordable classics include La Roche-Posay’s Anthelios and Bondi Sands ranges, both under $20 and offering a range of high-factor, broad-spectrum formulas.

Skinvestment extras that are worth their salt

An active cleanser is splurge-worthy if you choose a formula that meets your personal skin goal. These treatment cleansers contain powerful active ingredients and should be used 2-3 times per week maximum, which means they will last longer than your daily passive cleanser.

A skincare consultation is a great investment, giving you access to targeted, personalized advice from a trained professional. You can ask questions about which ingredients work together and which ones to avoid, and put a plan in place to check your progress. I may be biased, but The Skin Nerd excels at providing these one-on-one consultations and ours are conducted via Zoom, making them easier to fit into a busy schedule.

A spritz is a refreshing way to boost hydration during the day. Look for one that is rich in antioxidants to protect your skin from pollution.

The corny choice

Brazilian bum bum cream

Confidence-boosting products are a worthwhile investment, and Sol de Janeiro’s award-winning Brazilian Bum Bum Cream is great for boosting your mood as well as firming/smoothing skin. This moisturizer is infused with guaraná extract, which is five times richer in caffeine than coffee, and great for improving texture. The pistachio-scented cream is packed with fatty acids to deeply nourish and stimulate circulation. It can be used all over the body, and despite its gloriously thick consistency, it absorbs quickly, leaving a shine to make you feel more confident in those bare-legged summer outfits.


Sol de Janeiro Brazilian Bum Bum Cream€34, boots.ie

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